The Ultimate Product Photography Guide

During this present pandemic, there’s nothing much we can do at home except for getting bored. However, we can really enhance our skills! While the hidden chefs are cooking, fitness freaks working out at home and hidden poets writing their heart out, you can reveal the hidden photographer by practicing your skills at home! You can do this by trying your hands on Product Photography, using this Ultimate Product Photography Guide

Well, what is Product Photography?

Product photography is a branch of commercial photography that is about accurately but attractively representing a product. It is done for presenting product catalogs and brochures, with a proportion of product images also being used in advertising.

The key is to present a product to the consumer in such a way that they are easily drawn to it. It increases the market of the product as the demand for that product increases. It is an intensive branch of photography and there are courses and photographers exclusively for the same. You might not be as trained as the product photographers but skill matters more than knowledge. If you become precise at it, you might actually end up doing reviews for various as a blogger and you can also end up doing food photography as it is similar to product photography because you got to attract people towards your click.

If you’re still reading this, then let’s get started with this Ultimate Guide to Product Photography!!

What do you need?

First, you need any camera, be it a DSLR, or a Digital Camera, or your Smartphone.

I’ve heard it from a lot of you on which DSLR or Tripod to use and if you guys face the same issue. Try the ones below. They are affordable and best in terms of usage.

However, you should keep in mind that the quality of the image is satisfactory to your eyes, that is, you are yourself attracted to your picture. If the quality of the image is low, you won’t be able to market your photograph. You will also be needing a tripod or a high platform to keep your camera for stability.

Secondly, a well-lit room is an important factor to achieve a good photograph. If you have read my other blogs, I lay great emphasis on lighting. If you guys haven’t this article will really help you, The Perfect Guide on How to click Self-Portraits Without light, your photograph is good for nothing. So, if you don’t have any specific equipment to achieve that, you can use the sunlight or artificial light by downloading a ring light in your computer and placing it facing your product.

Thirdly, you will be needing a background colored background, preferably white which is simple, without any specific patterns because then your product will look dull in front of a bright patterned background and the customer will first look at what is at the back and then look at the product, which is certainly not what you wish for.

Lastly, you can put some add-ons in the picture such as a Teapot, Flower, or Frames which will add some dimension to the photograph and the product will not look boring, kept there alone without anything, and of course the product you want to click!

Settings and Editing

I would really suggest that the ISO should not exceed 500 Aperture should be around 4.5f, that is it should be wide (shallow depth of field) and shutter speed, Preferably around 1/45s which is 45 parts of a second.

Moreover, you can retouch your pictures through simple applications like Google’s Snapseed, Color Story, or PicsArt.

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For precise editing, I would suggest switching to Photoshop, however, you would need beforehand training and learning for the same. I tried this for the first time and I was happy with the results! If you guys hit any roadblock in between hit me up on my Instagram.

Do post your experience in the comments section. I hope this guide to Product Photography helps you.

Keep clicking!

Neha Tanti

Neha is an amateur photographer and she's still learning. Currently 16, she started doing Photography 3 years ago. She prefers to stay behind the camera and her pictures are really awesome. If you're a noob at Photography, you should read her blogs!

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